Search Engine Marketing

Search Engines are source of relevant web traffic for any business. With number of internet users increasing, search engines are getting even more powerful advertizing tool. To make the most of web traffic on Search Engines, it is very important to carefully plan and execute the Search Engine Marketing campaign.

We at OrderUs provide seamless Search Engine Marketing solutions. Over the period of time we have devised various methodologies to improve client's Return On Investment.

Various Search Engine Marketing services provided by OrderUs are

  • Search Engine Marketing
  • Search Engine Optimization (SEO)
  • Link Building Services
  • Content / Copy Writing
  • Pay Per Click Marketing
  • Online Leads Generation
  • Search Engine Optimization
  • Link Building
  • Content / Copy Writing
  • Pay Per Click Management
  • Online Leads Generation
What is Search Engine Optimization(SEO)

SEO or Search Engine Optimization is a technical process that increases the search engine ranking for particular keywords. It pushes the rankings of a website to top ranks on search engines like Google, Yahoo or MSN Live Search. SEO process is one of the essential processes that enable a website to be found by users through search engines. SEO provides the necessary cutting edge over the competition.

Benefits of Search Engine Optimization are
  • Enables the site to be found on various search engines.
  • Gives a cutting edge over competition.
  • Higher sales and profits.
  • Overall branding over internet.
OrderUs & Search Engine Optimization

OrderUs provides complete Search Engine Optimization solutions. For last 8 years OrderUs is engaged in providing state of art SEO services to clients. The SEO team is well versed with latest updates in Search Engine Optimization. They are imparted knowledge with regular trainings and group activities. Regular search engine conferences like PUBCON are attended by OrderUs.

SEO Program
  • Initial website analysis
  • Competitors analysis report
  • Keyword analysis
  • Link popularity analysis
  • Website conversion analysis
  • Site usability improvement analysis
  • On-page optimization of all relevant pages
  • Keyword density validation
  • Title and meta tag optimization
  • Robot.txt optimization
  • Sitemap creation
  • Google sitemap creation
  • Page content optimization
  • Image ALT text optimization
  • Search engine submissions
  • Directory submissions
  • Ongoing link development
  • Article posting
  • Press releases
  • Blog campaigns
  • Original content writing
  • Pre SEO index report
  • Internal pages SEO report
  • Online testing reports
  • Ongoing comprehensive SEO reports

Link Popularity Building or Link Building is one of the most important part of organic web promotions. At OrderUs we specialize in process of Link Building. Over the period of time we have completed numerous Link Building and Search Engine Optimization projects. Link Building strategies changes with change in Search Engine technology, we at OrderUs keep ourselves updated with the latest changes and work accordingly. We do MANUAL LINK BUILDING only to make sure your link partners are natural websites which are relevant and beneficial to generate web traffic and higher Search Engine Rankings.

What is Link Building

Link Building can be summed up as a process of generating links of a particular website on other websites in order to get web traffic or for Search Engine Optimization. Link Building is done with RELEVANT websites only which can include similar websites, blogs, forums, directories and web portals.

Link Building Benefits

Link Building is an integral part of Search Engine Optimization. There are numerous benefits associated with Link Building. They can be summed up as:-

  • Link Building boosts up Search Engine Rankings for a particular “Anchor Text” (Anchor text is the text on which a link is given for example – In Search Engine Optimization – The text “Search Engine Optimization” is Anchor text)
  • Link Building generates RELEVANT web traffic to your website. This encourages web sales of your products and services.
  • Link Building is cheap and extremely beneficial activity when it comes to generating business over the internet.
  • Link Building with Web Portals and High Traffic Websites creates a better image of your business.
  • Link Building helps you to generate better Page Rank for your website.
  • Higher web traffic is generated with Link Building activities.

Link Building Process
  • Step one is to analyze the website for which we are building links. With discussion with client, we finalize the keywords for which we want to promote the website.  A list of similar keywords is also generated.
  • Link Building partner websites are searched MANUALLY using the keywords shortlisted over popular Search Engines like GOOGLE, YAHOO and MSN. With this we generate links with the websites that are indexed in Search Engines, thereby promoting Search Engine Rankings.
  • Potential Link Building partners are contacted through email to webmaster or through contact forum with a request for Link Building. We provide them with Anchor Text, URL to be linked and website's description for linking purpose. Some websites have Link Building request forms, which are also used for Link Building purpose.
  • The responses are acted upon and a conversation is carried out for successful link building.

Content is regarded as the most important aspect of Search Engine Optimization (SEO). Moreover, effectively and professionally written content promotes your products in an effective way. At OrderUs, we provide professional content / copy writing services.

Content Writing Benefits at OrderUs
  • Effective Content / Copy Writing by professionals.
  • We write content not only for users but also for Search Engines. We use the keywords effectively all over the content thereby maintaining appropriate KEYWORD DENSITY which is essential for higher rankings and Search Engine Optimization.
  • We make sure our content style is as such that we target the desired audience. For example, to target customers in UK our writing style, usage of words will be different as compared to US. This enables our clients to relate their products with targeted customer market.
  • All content we create is original. We STRICTLY discourage copy / pasting content.

Content / Copy Writing Services

At OrderUs, we provide content / copy writing services for the following:-

  • Websites / Web Pages
  • Blogs
  • Forums
  • Newsletters
  • Brochures and Flyers
  • Product Descriptions for Shopping Portals

Content/ Copy Writing Services in India

The content of a web site is its most important part. If it is written badly, your web site will be completely ruined. As a result it is required to hire professional content/ copywriters to do this task for you. OrderUs – an India based SEO and internet marketing agency, is highly experienced in writing content for varied domains.

Over the period of time, we have created content for websites, blogs and portals based in USA, UK, Australia, Canada and India. Our specialized team of copy writers and content creators understand the requirement of business to create compelling content. They have a passion of writing on new and different topics. We completely understand the need for a good content to increase the traffic to your web site.

Effective content strategies can benefit Indian export houses, Indian businesses willing to sell services abroad, restaurants, hotels, immigration consultants, study abroad agents, travel ticketing, real estate agents selling properties at various locations in India, doctors, local businesses in various cities in India.

At OrderUs, you can be sure of quality content being delivered. You can expect the most fine, well researched and impeccable content from us. Contact us today to find out more about our content services

PPC Campaign Process

Pay Per Click (PPC) is a Search Engine and Website Content Advertizing campaign where advertisements are displayed according to bid cost and advertisement quality. We at OrderUs provide complete guidance, set up, monitoring and reporting services for PPC Campaigns for our clients. We have experienced staff to handle Google AdWords, Yahoo Search Marketing and MSN Ad Center.

Benefits of PPC Campaign Management with OrderUs
  • Wide experience in running PPC Campaigns
  • PPC campaign optimization to get top rank for sponsored advertisements
  • Increased ROI
  • Targeted PPC campaigns to prevent loss of advertisement spend
  • Tracking and Monitoring of PPC Campaigns
  • Positive branding
  • Increased Leads Conversion

PPC Campaign Management Process
  • Business Objective Understanding & Consultation
  • Keywords Analysis &  Management
  • Bid Management
  • Negative Keyword Filtering
  • Keyword Match Typing & Keyword Optimization
  • Competitor Campaign Research & Benchmarking
  • Initial Ad Copy Research & Ad Copy Setup
  • Split Ads Testing
  • Google AdWords Setup & Management
  • Yahoo Search Marketing Setup & Management
  • MSN Ad Center Setup & Management
  • Conversion Tracking & Code Setup
  • Landing Page Analysis & Optimization
  • New Landing Pages Design & Development
  • Google Analytics Profile Setup
  • Google Analytics Script Insertion
  • Advanced Filters Setup
  • Funnels Setup & Tracking
  • Conversion Reporting
  • Consultation

At OrderUs, we provide services for data mining and generating leads for clients. We extract data from websites/ forums/ shopping communities and portals/ social networking websites to provide our clients a list of potential customers.

Potential customers can be contacted directly through E-Mails, Phone, Discussion Boards, Chat Messengers etc.

  • We gather data of customers who are really keen in taking the services/ products. This increases the sales conversion ratio for clients.
  • Over the period of time we have found the Return on Investment (ROI) to be pretty high for online data extraction and leads generation.
  • Different marketing campaigns can be run to promote products and services.
  • At OrderUs, data extraction is done manually. This weeds out the chances of getting fake data of potential customers.

  • Identifying the objective and understanding the target market.
  • Using different online mediums like forums, shopping portals and discussion boards, blogs, social networking websites to find out desired customer contacts.
  • Accumulation of data in form of reports.
  • Working on data in form of email, phone, chat, discussions over the forums/ discussion boards.
  • Online data extraction and leads generation campaign is planned in a very specific manner. The campaign is designed to target the customers with high rate of conversion. At OrderUs, we work in tandem with client to achieve results.